An interesting statistic from Search Engine Land and the annual Local Consumer Review Survey. At Lilac James, we always encourage our clients to build on their online reviews. Whether it be a Google review, or a Facebook review.
These days, your online reputation is extremely important. Just think about when you're looking for a new restaurant to check out, or a weekend at the spa. Will you look online to see what people are saying about them? Of course you will! We want to hear real life experiences and opinions, and a quick Google search will give you all the info you need.
Reviews build trust with a brand, and trust is very important when converting potential consumers to actual customers. 90% of consumers read just 10 reviews or fewer before they feel they can trust a business.
So next time you're dealing with a happy, satisfied client - ask them to leave you a review! As stated in the original article, 70% of consumers WILL leave a review if asked, and if you don't ask, you don't get. If your customers aren't keen, then perhaps you could offer a small discount next time they do business with you as an incentive? Think outside the box and start raking in those positive reviews!
70% of consumers will leave a review for a business when asked. Want to get inside the minds of potential customers for your local business