As Halloween is almost upon us, we thought we'd share a few SEO HORROR stories via Search Engine Journal with you! SpOoOooOky.
Over the years we've seen many businesses fall foul to bad SEO practices. We've had people come to us in desperate need of help as they've been penalised by Google for naughty tactics that are no longer tolerated!
You might be surprised to hear that even multi-billion pound company BMW found themselves in an SEO nightmare due to their black (witches) hat tactics. Yes, no matter how credible you are, if you practice dodgy techniques you WILL be punished. When they were found out by Google for using doorway pages to unnaturally attract links they were stripped of their domain authority and given a big fat 0. Ouch!!
This is why we always stress to clients that quick fixes and shortcuts never pay off, and you WILL pay the price for a short cut.
Don't find yourself in an SEO nightmare!
Check out the full article for further SEO horror stories.
With Halloween just a few short days away, it seems that everyone has spooky thoughts on the brain—and that’s ok, just as long as everything scary is in your head, and not on your website. There is plenty of room for surprises and unpredictability when you’re planning for Halloween, but NOT when you’re planning your SEO strategy.