No matter how much we hope and pray, nothing worth having ever comes easy.
Whether you're a gym bunny or not, you'll probably know that you can't reach your fitness goals in a day and the key to future success is consistent and long term strategies.
Similarly, in SEO you can't expect guaranteed next-day results. Taking short-cuts and sneaky cheats won't only leave you with minimal results, but they could damage your success in the long term.
This article likens SEO to fitness and combats many of the common misconceptions about improving rankings.
Have a read and see if you are taking any SEO short cuts that might be harming your site!
Lastly, there’s one more quality both SEO and fitness have in common: the more it becomes a habit and part of a regular routine, the better the chance that the success achieved will exceed all initial expectations.